Swatch website analysis

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With the advent of new technology, a revolutionary change is occurred in the watch market of India. Various models in different colors of the display are available, which include backlighting for reading in the dark. Published on Sep 3, Preface: Time is Money. A few years ago, people used to buy watch, only to check time.

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With the advent of new technology, a revolutionary change is occurred in the watch market of India. The first chapter deals with HMT, one of the national brands of India. As an improved second generation, Swatch introduced model Pay for the Chinese market in July It partnered with Swarovski to encrust the Bijoux line of watches. SWOT analyses of the each brand are presented in evaluating their prospect in Indian market. Published on Sep 3, Preface: Time is Money. However with the passage of time and with the opening of free trade, there is no dearth of various national and international brands in the market. Previously only a few brands were ruling the market. Emphasis is given particularly to analyze the advertisements of each brand, identifying what marketers are trying to achieve. The Swatch Chronograph is simply the Swatch Skin with a chronograph function, adding two additional buttons on the side of the watch. These include both quartz driven and serviceable, automatic mechanical watches. The Originals consist of various sub-families as well. At the end, conclusions are drawn in chapter five summarizing various critical aspects.

The first chapter deals with HMT, one of the national brands of India. As an improved second generation, Swatch introduced model Pay for the Chinese market in July It partnered with Swarovski to encrust the Bijoux line of watches.

Previously only a few brands were ruling the market. These include both quartz driven and serviceable, automatic mechanical watches. At the end, conclusions are drawn in chapter five summarizing various critical aspects.

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